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Wolf J. Rinke, PhD, CSP


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Effective leaders have the guts to look at what others do …..
and do something different.

Wolf Rinke's Tips for Effective Leadership
Tip #2 Knowledge is not power

Knowledge is power. Most people agree with this statement.

But, here is a brutal fact: It's not what you know that makes a difference, it's what you do that makes a difference. It's what you apply, apply over and over again until it causes you to transform new knowledge into a new auto-pilot response pattern. After all, you can read all the diet books in the world, and never lose a pound.

Most leaders and managers say they know how to lead people. They've got it all together. They can talk a great game…and yet when it comes to actually doing, they don't act according to what they know. They act in accordance with their habit patterns --- patterns that are typically based on what has worked for them in the past. Yet, what has worked in the past may no longer provide optimum results today. Their assumptions that have worked in the past need to be revisited, reevaluated and maybe even, horror of horrors, changed.

With the expertise of Wolf Rinke at your fingertips, you're on your way to becoming the kind of manager that everyone will turn to, as you start your journey to improved efficiency, productivity and workplace morale. Soft cover book, 190 pages (B104 $14.95) More information...
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Praise for Don't Oil the Squeaky Wheel book:

"This is a motivating and inspirational read - it takes us back to the basics - reminding all leaders that true excellence is only achieved through their people."
Carol Wilson, Chief Information Officer
SAP AG, Germany

"An easy to read and entertaining boo kwhich will give you lots of powerful advice on how to improve as a business leader. Dr. Rinke presents his ideas in a simple and straight forward fashion - yet, practicing what Wolf preaches can make a radical difference in your life."
Jesper Moeller, Executive Vice President -
External Affairs & Human Capital
ISS A/S, Denmark

"Wolf Rinke knows how to have fun and entertain you while providing valuable tools and resources to improve your leadership skills."
Thomas L. Phillips, Chairman and President
Phillips International, Inc.

"Not getting the results you want from your people? This book can save you lots of time, money and aggravation!"
Diana Booher, author, Speak with Confidence, From Contact to Contact, and Your Signature Life

"Cutting edge! The wisdom and inspiration of Tom Peters and Stephen Covey all rolled into one. Truly a must read. I plan to give a copy of this book to every one of my managers."
Mark Vengroff, CEO
Vengroff, Williams & Associates, Inc.

"This book is a great tool box to turn your company into an entrepreneurial, empowered culture that provides every team member with a license to act."
Gudrun Bjorno, Vice President Corporate Education
ISS/AS, Denmark

"Wolf Rinke strikes again -- more wisdom from that 21st Century sage. Want to learn how to be a leader for all seasons? Reading Dr. Rinke's book will improve your approach to leadership."
Pete Petersen, Senior Professor
Johns Hopkins University

"Wolf Rinke is one of those rare people that can make dry management and leadership science useful and entertaining."
Gordon Peters, Founding Chairman and CEO
The Institute for Management Studies

"An enjoyable and easy-read that provides you with world-class leadership strategies that will help you succeed in an increasingly competitive global economy."
Marti Morenings, CEO
Universal Companies, Inc.

"Hits the "sweetspot" of core actions that will enable you to lead your people to peak performance."
Gudmundur Gudmundsson, General Manager
ISS, Iceland

"Here is a truly motivational book that is unique, positive and powerful. It should be read and studied by anyone who wants to become a highly effective leader."
Joe Batten, CPAE Speakers Hall of Fame
Chairman, Joe Batten Associates and author of Tough-Minded Management

"Destroys 20 leadership myths that continue to stand in our way of taking our organizations to the next level."
Michael Golz, Vice President IT,
SAP America, Inc.

"Wolf Rinke has a gift for making us look at how we lead people and create an organizational culture as never before. Then, he provides us with the tools to transform both."
Dan Cohen, President
AquaGuard

Dr. Wolf J. Rinke is a management consultant, executive coach and keynote speaker dedicated to helping organizations and individuals maximize their potential. In addition to his new book Don't Oil the Squeaky Wheel … and 19 Other Contrarian Ways to Improve Your Leadership Effectiveness (McGraw-Hill, May 2004), he is the author of several other best-selling books including Winning Management: 6 Fail-Safe Strategies for Building High-Performance Organizations. Rinke can be reached at 800-828-9653, WolfRinke@aol.com or www.WolfRinke.com.
Media Contact:
Cindy Kazan: 414.352.3535; cindy@communik-pr.com


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