THE WINNING MANAGER

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Editor: Dr. Wolf J. Rinke
Publisher: Wolf Rinke Associates, Inc.
(c) 2002 Wolf J. Rinke
Vol. 5 No. 3, June/July 2002
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IN THIS ISSUE
1. NEWS YOU CAN USE
2. REWARDS AND RECOGNITIONS THAT LEAD TO PEAK PERFORMANCE-PART I
3. FEEDBACK FROM READERS
4. HUMOR BREAK
5. ABOUT THE EDITOR

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REALITY CHECK
"People leave jobs because of dissatisfaction with their boss, lack of challenge, or lack of opportunity for advancement…not simply for money."
--Charles O'Reilly, Professor, Grad School of Bus., Stanford U.

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1. NEWS YOU CAN USE
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TEN REASONS WHY COMPANIES FAIL-AND WHAT TO DO SO YOU DON'T
1. Make poor decisions because they are too successful-the quality of decisions decrease after sustained periods of success. Case in point: NASA, Enron, Lucent and World-Com.
2. Avoid confronting reality-instead of confronting the brutal facts. Example: Arthur Andersen.
3. Fear the boss more than the competition-team members are afraid to tell the truth with dire consequences. Ex. Enron.
4. Overdose on risks of two types: execution risk-ignore the obvious ex. the market is already flooded with this service. Liquidity risks-take on unreasonable levels of debt. Example: World-Com.
5. Become acquisition happy-like World-Com (enough said)
6. Listen more to Wall Street than employees-growth is what makes Wall Street happy, which in turn means more money for executives. That dynamic can lead to disastrous results.
7. Overdose on the latest management fads-when it comes to management and especially turning a company around, there are no "silver bullets."
8. Cultivate a rotten/dishonest culture-which supports a few bad apples that can bring a company down. Example: Arthur Andersen, Enron and Solomon Brothers.
9. Rely too much on conceptual assets-read dotcom mania. Trust and reputation can vanish overnight, factories don't.
10. Create a dependent Board of Directors (BOD)-only partially independent BODs can mind the store.

ACTION STEPS
1. Make sure the BOD is truly independent. Start by providing time for the BOD to meet without the CEO/President.
2. Turn employees into company watchdogs. Have someone from outside your company conduct an employee survey at least once a year. Then act on the findings.
3. Practice open book management-your employees have to know what's going on if you want them to help make things better.
4. Celebrate-not squash-whistle blowers.
5. Focus on cash flow not EBITA (earnings before interest, taxes, debt and amortization.) EBITA and return on assets is easy to fudge. Cash flow is not. That's why Warren Buffet pays close attention to it. You should too.
Source: Fortune, 5/27/2002, pp. 50-62.

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A BIT OF UNABASHED SELF-PROMOTION

High employee turnover? **** Low customer satisfaction?
Unproductive employees? ** Low morale? ** Lack of trust?
**** Resistance to change **** Poor communication? ****

Our high impact consulting services and customized management and personal development programs will solve these and other "people" problems! Contact us at 800-828-9653, 410-531-9280, WolfRinke@aol.com or www.WolfRinke.com

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2. REWARDS AND RECOGNITIONS THAT LEAD TO PEAK PERFORMANCE-PART I
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Consider this a weeks worth of rewards and recognition, says the boss to his employee as he hands her a weekly paycheck. Even though it is a cartoon, many managers feel that money motivates their employees to deliver peak performance. Nothing could be further from the truth. Want proof? Think about the last time you gave your employees a pay raise. Lets say it was 5% and it became effective the first of the month. How many employees said: "Boss today I'll give you 5% greater performance." Research tells us that pay will achieve two objectives: it will insure that employees will come to work and stay with your company. Not bad, however not peak performance. To get that you have to stick to the following eleven rules. (Rules 1-4 will be in this issue and the rest in Vol. 5 No. 4, Aug/Sep 2002 of this e-Newsletter.)

Rule #1: Tie rewards to performance.
This is the most important management principle of all times. The reason: what you reward is what you get. (Wait! Read that again! It explains virtually all of the behaviors that puzzle you.) So if you want high performance then your high performers should be rewarded differently from your low performers. And if you want teamwork then you must reward.... (You catch my drift.) Yet very few managers get this right. One reason, virtually all employees tend to perceive their performance as "above average." I demonstrate that by asking a large group of seminar attendees how many perceive that they are above average performers. Just about all hands go up. Now ask how many are average performers? Virtually none. And I have never had anyone raise her hand when I asked who is below average. If you want a model look at entrepreneurs-like myself-who only get paid if they produce results. A great way to check yourself is to review your calendar. Who are you dedicating most of your time to? (Yes, your time is a reward!) Your peak performers-the people who make you look great? Or your troublemakers? If it is the latter, get busy right now and give more rewards and recognitions to your top performers.

Rule #2: Tie rewards to needs
Every employee has different needs or to say it another way: "Different strokes for different folks." For example if you have a contest that has a prize of a trip to Aruba for two, it will not cause someone who is single or afraid of flying go the extra mile. Similarly if-as a token of appreciation for "a job well done"-you provide employees a Ham for the holidays, you will likely achieve the opposite effect for your Jewish employees. (Don't laugh, one of my New York clients did that!) To make this rule come alive you have to know your employees-what gets them motivated. How do you find that out? You ask them! Now there is a radical concept!

Rule #3: Do it in public
Whenever possible recognize team members in front of their colleagues. In fact, here are two practices you should always adhere to: Punish in private, and reward in public. Schedule frequent celebrations and hoopla sessions, because public recognition is the breakfast of champions. Just think of what Olympic athletes will do to receive a piece of metal on a colorful string around their neck. And please don't tell me that your employees don't like it because they get embarrassed. If that is the case, you have not done a good enough job of building your employees self-esteem and it's time for you to read-no wait devour-my popular book: Make it a Winning Life: Success Strategies for Life, Love and Business.

Rule #4: Be fair
Here is a scenario for you to contemplate. Employee number one is a project manager and completion of one of his projects may potentially save the company $200,000 over three years. Employee number two has been tinkering with an idea she came up with on her own time, which upon implementation will likely result in increased sales of about $100,000 indefinitely. How would they feel if both received a weekend for two at the same resort? The likely perceived unfairness could cause employee number two as well as many others to conclude that giving 111% is not important around here, and modify their future actions accordingly.

Follow these four rules and you and your employees will begin to have more fun and get more done. (For the rest of this article see the Aug/Sep 2002 issue.)

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For FREE articles, inspirational messages and money saving offers on books, audio and videotapes that will help you and your organization succeed FASTER visit: http://www.WolfRinke.com

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3. FEEDBACK FROM READERS
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Dear Wolf,
It has been some time since we communicated, but something happened today that I had to share with you.
I was down the hall visiting with a colleague in our Congressional Affairs Office. Given it is October 1, I jokingly wished him a "Happy New Fiscal Year." October 1 also happens to be my seven-year anniversary here at FEMA. He remembered telling my boss that he made a good choice in hiring me and my boss told him, "I knew I wanted him to work for me as soon as I saw the 111% pin on his lapel!" So seven years later, I want to thank you for everything you did for Gail and I. You were an inspiration and a mentor!
All the best,
Marc Wolfson

Editor's comment: It's amazing how a little thing like a 111% lapel pin can make such a big difference. (For more information go to www.WolfRinke.com)

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4. HUMOR BREAK
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Recently I answered the phone very early in the morning. When the caller asked for the accountant I explained that it was before normal business hours, but that I would be glad to help if I could. "What's your job?" the caller asked.
"I'm the president," I replied.
There was a pause. Then he said, "I'll call back later. I need to talk to someone who knows what's going on."

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5. ABOUT THE EDITOR
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Dr. Wolf J. Rinke, CSP is an internationally recognized management and motivational keynote speaker and seminar leader who delivers customized presentations that combine story telling, humor and motivation with specific "how to" action strategies that participants can apply immediately to improve their management and personal effectiveness. He is also a highly effective management consultant, executive coach and author of 12 books including: Winning Management: 6 Fail-Safe Strategies for Building High-Performance Organizations available at www.WolfRinke.com
To take advantage of Dr. Rinke's services call 800-828-9653 or mailto:WolfRinke@aol.com

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