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Vol. 3 No. 4, April 2011 Copyright 2011 by Wolf J. Rinke

Feel free to forward this eNewsletter to other Nutrition Professionals.
To get your own FREE subscription click above.

In this issue:
1. NEW CPE--HOT OFF THE PRESS
2. NUTRITION NEWS YOU CAN USE
3. HOW TO SAVE UP TO 16% ON CPEs
4. 7 TIPS TO HARNESS THE POWER OF THE MASTERMIND
5. HEAR WOLF "HOWL"--I MEAN SPEAK
6. HUMOR BREAK
7. ABOUT THE EDITOR
8. PRIVACY STATEMENT AND SUBSCRIPTION INFORMATION

INSIGHT BREAK
"Women will forgive anything. Otherwise, the race would have died out long ago."
-Robert Heinlein

1. NEW CPE--HOT OFF THE PRESS
Nutrition for Pregnancy and Lactation, 4th Edition
C. M. Bareuther, RD, C211, 15CPEUs, $129.95.
This up-to-date comprehensive manual (166 pgs) will enable you to:

  • utilize a five part nutritional assessment process
  • plan effective nutritional intervention strategies
  • recognize the physiological changes in pregnancy and how they impact nutritional needs and feeding strategies
  • identify how alcohol, artificial sweeteners, caffeine, contaminants, nicotine and drugs affect nutritional intake and maternal-fetal health during pregnancy and lactation
  • relate how exercise influences prenatal nutritional needs and postnatal lactation
  • recognize gestational diabetes and pregnancy-induced hypertension, and identify nutritional interventions in these disorders
  • learn about special needs of teens, multifetal pregnancies, vegetarians and mothers who have diabetes, hypertension, allergies and HIV
  • formulate safe and effective nutrition intervention for weight reduction postpartum, for lactating and non-lactating women.

For RDs & DTRs:
Suggested Learning Need Codes for the Prof. Dev. Portfolio:
3000, 3010, 3020, 3030, 3040, 3090, 3100, 4000, 4040, 4090, 4120, 4130, 4140, 4180, 5000, 5090, 5190, 5200, 5260, 5310, 5350, 5370, 5420, 8010, 8080.
Details at http://www.wolfrinke.com/CEFILES/C211CPEcourse.htm.

2. NUTRITION NEWS YOU CAN USE
EXPERTS WHO EXPRESS UNCERTAINTY ARE MORE COMPELLING
Not only that, subjects participating in studies at Stanford Business School, were willing to pay more for an "uncertain review" compared to a "confident review."
ACTION STEP: These studies should be of interest to nutrition professionals who feel compelled to express certainty whenever they interact with their clients. For other high-impact communication strategies read The Power of Communication: How to Increase Your Personal and Professional Effectiveness, http://www.wolfrinke.com/CEFILES/cepd.html#C197.
Source: Z. Tormala, Experts Are More Persuasive When They're Less Certain, Harvard Bus Rev 89 (3), 2011, pp. 32-33.

3. HOW TO SAVE UP TO 16% ON CPEs
To save up to 16% on all of our easy to use, high quality CPE products go to www.easyCPEcredits.com and use the coupon on the "home page."
Hurry-coupons expire 5/15/11.

4. 7 TIPS TO HARNESS THE POWER OF THE MASTERMIND
By Bill Cates, President, Referral Coach International, www.GetMoreReferralsNow.com

If there is one book responsible for creating more millionaires than any other, my guess is it would have to be Think and Grow Rich by Napoleon Hill. One of the many concepts he covered was the power of the MasterMind. He said that when two people get together to brainstorm solutions to problems, it creates a "third mind" that can think of solutions and come up with ideas that wouldn't happen with an individual on his/her own.
Many people call this a Study Group. Regardless of what you call it, do you have one? Is it bringing you the results you set out to achieve?
I have a MasterMind group I've been meeting with quarterly for about 10 years. If I wasn't getting value from the meetings and the relationships, I would have stopped long ago.
In this Referral Minute, I'll share a few lessons learned and best practices that may be of help to you. If you do not belong to a MasterMind or Study Group, I strongly urge you to form or join one.

1. Who is in the group? Your group can be made up of people just like you, in your same line of work, or it can be made up of other business people as well. My group of 5 has two other people who have similar businesses to mine and two others in businesses that are indirectly related. By having people from other businesses, we all get fresh ideas that don't confirm the "industry speak."

2. How many members in the group? I've been in groups like this for over 20 years. I've found 5-6 to be an ideal number. (I know others like slightly smaller or slightly larger groups). Since we almost never meet unless everyone can attend (because we value everyone's unique perspective), we want to have plenty of energy and creativity, and still be able to "go deep" with each person's situation.

3. What do you talk about? Most of our meetings consist of the following items:
- Sharing some recent wins and what we learned from them.
- Sharing some recent challenges and what we learned from them.
- Sharing our revenue goals and actual numbers.
- Brainstorming solutions to problems.
- Setting goals for the year.
- Setting smaller goals to be accomplished between meetings.

4. What else do you talk about? From time to time, we have brought in "guest experts" or created a special theme for the meeting that dominates a good portion of the meeting. Bringing in a guest or creating a theme can bring out ideas and perspectives we might not normally tap into.

5. How long are your meetings? We are currently meeting for about 7 hours per day - plus 30 minutes of "warm up" time over a continental breakfast. Whoever hosts the meeting covers this light breakfast and a more filling lunch. We spread the meetings around and figure that the person who does not have to drive 60-90 minutes to the meeting, can spring for the meals. With 5 people, 7 hours is usually enough. Each person ends up getting about 50-60 minutes of time devoted to their issues at hand. Members are expected to bring issues and/or questions to have the MasterMind address. If a member does not bring enough fodder for conversation, we ask them questions to make sure they are handling things that we know to be important to them.

6. Do you give referrals or do any business together? Sometimes. We have definitely referred business to each other over the years. And we have even hired each other a few times for the other's expertise. Usually, we just help each other out, but when the "project" becomes more involved, we'll pay the other person a fair amount for their help. For instance, one of our members is a terrific management consultant. I just hired him to do some assessments of the office culture and climate with my staff and the process has led to some great adjustments being made within my business.

7. Do you hold each other accountable? Yes! But we aren't always tough about it. There are many ways to hold people accountable and we have learned that one size does not fit all. For instance, not having to put money into the kitty for not making a goal is a good motivator for me (as long as the monetary amount is large enough to get my attention.) This is not true for other members of the group. We also check in with each other and our goal progress in between the quarterly meetings - to help each other succeed. If you only check in at the meeting, and a goal is missed, it's too late to do anything about it. We want to see each other succeed and not just wrap each other on the knuckles if we don't meet a goal.
There is a lot more to making a great MasterMind group. Perhaps one of the most important elements is trust. You must create a trusting environment so people feel safe bringing up topics that may be difficult for them, but need to be addressed. One way to help build trust is to hang out in social ways. Invite each other to parties, go on little adventures together, and be vulnerable at meetings. And always come from a place of care and concern, not ego and negative judgment. Believe me, I know that this is not always easy to do, but if you want people to trust you - so that they will hear your words and want to give back to you - you have to always respect them, listen to them, don't be too quick to judge, and never be arrogant (no matter how slight).

I hope you found this article helpful. If you already have a MasterMind group that is working well, feel free to tell me what you're doing right. I value your feedback - for my own group - and if I get enough ideas, I'll share them in a future Referral Minute.
Source: B. Cates, The Referral Minute, 1/18/2011, www.GetMoreReferralsNow.com.

5. HEAR WOLF "HOWL"--I MEAN SPEAK

Aug 3, 2011 "Positive Attitude: The Key to Wellness and Peak Performance," American Assoc. of Diabetes Educators (AADE) annual meeting, Mandalay Bay Resort and Convention Ctr., Las Vegas, NV. To register or for more info: http://www.diabeteseducator.org/annualmeeting/2011/index.html

Recommend me to the meeting planner of your upcoming state or local dietetic association and I will help make your next meeting a "howling success." As a way of giving back, I speak to ADA groups at significantly reduced rates.

6. HUMOR BREAK

Chinese doctor (A) answering questions for his patient (P):

P: Aren't fried foods bad for you?
A: YOU NOT LISTENING! Foods fried in vegetable oil. How getting more vegetables be bad for you?

P: What are some of the advantages of participating in a regular exercise program?
A: Cannot think of single one, sorry. My philosophy: No pain...Good!

P: Will sit-ups help prevent me from getting a little soft around the middle?
A: Definitely not! When you exercise muscle it get bigger. You should only do sit-ups if want bigger stomach.

P: Is chocolate bad for me?
A: You crazy? HELLO Cocoa beans! Vegetable! Cocoa beans best feel-good food around!

P: Is swimming good for your figure?
A: If swimming good for figure, explain whales to me.

I hope this has cleared up any misconceptions you may have had about nutrition and exercise. (I'm aware it's not PC … it's humor, so please lighten up, and laugh already. It's good for you!)

7. ABOUT THE EDITOR

Dr. Wolf J. Rinke, RD, CSP is the president of Wolf Rinke Associates--an accredited provider of easy to use CPE home study programs for nutrition professionals since 1990 available at www.easyCPEcredits.com. He is also a highly effective management consultant and executive coach who specializes in building peak performance organizations, teams and individuals, and an author of numerous CPE home study courses, audio/video programs as well as several best selling management, leadership and self-development books including Make it a Winning Life--Success Strategies for Life, Love and Business. In addition he is an internationally recognized keynote speaker and seminar leader who delivers customized presentations that combine story telling, humor and motivation with specific "how to" action strategies that participants can apply immediately to improve their personal and professional lives. Preview a demo at www.WolfRinke.com or call 800-828-9653. If you have questions, or would like him to address a specific issue or topic please e-mail him at WolfRinke@aol.com.

8. PRIVACY STATEMENT AND SUBSCRIPTION INFORMATION

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